Another Alum Seeks to Crash Super Bowl in TV Ad Contest
For the third straight year, a U.Va. alumnus has landed a coveted finalist spot in the Doritos “Crash the Super Bowl” do-it-yourself advertising contest.
Now U.Va. — the U.S.C. Film School of the East — has produced another finalist: Matthew Friedman, a 1995 graduate of the College who describes himself as “an English major who also took a variety of drama and science classes, and am now a screenwriter, a web designer, and an Artistic Director at a theater in Norfolk.”
He’s looking to boost his filmmaking career, and maybe land a spot in the Virginia Film Festival one day. He hopes that this 30-second commercial, which he and his brother (and Huff the Great Dane) made in his yard for less than $20, could provide the big break.
To make the broadcast, Friedman’s ad, “Man’s Best Friend” (which is, by the way, the only one originating from east of the Rockies), must be among the top two vote-getters in Internet balloting that ends Jan. 31. You can vote for his ad here, or go to Friedman’s “Man’s Best Friend” website, which has a banner across the top listing all five sites where you can cast votes.
He’s also created a bloopers reel from his filming outtakes, which is pretty funny in its own right: